MiMi was created to embody a product that can be worn all-year round and inspire your active living. We call this Life-leisure*. Launched at Bangalore’s Fashion Week in March 2020, we invite you to come in and experience our fit and technology.

The crisp colors & textures are feminine, bringing you a sense of individuality, confidence and incandescent charm. MiMi is crafted to be worn Anywhere. Anytime.

MS Tech: Our Pride

The Technology in our fabric and garment construction

As we transition self-care from luxury to necessity, our active, yoga and life-leisure wear commits to the momentum of change. Flattering features like body sculpting with compression technology, flatlock sewing & 360-degree construction for seamless apparel are present throughout our collection. Our hi-technology fabric is butter-soft and comes with moisture wicking to control your core temperature and maximize your comfort during your activities.
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MS Tech: Our Pride

The Technology in our fabric and garment construction

As we transition self-care from luxury to necessity, our active, yoga and life-leisure wear presents flattering features like body sculpting with compression technology, flatlock sewing & 360-degree construction for seamless apparel.. Our hi-technology fabric is butter-soft and is moisture wicking.

LiveIn24

LifeLeisure: The new normal

As the MiMiGirl reshapes and reinvents herself to embrace the opportunities in this changing world, she takes on new roles and transforms and adapts herself everyday, 24 hours a day!

With every role, she lives in our garments, curious and passionate, under the sun and the moon, making it life-leisure* for her. She DREAMS, SWEATS and, she REPEATS…

MS Report

The exciting balance of the feminine, fashion, fitness and floral.